Beats by Dre

Official on-screen talent for the global launch of Beats Pill+ via Snapchat
Conceptualized and executed social-first photoshoots with content ranking in the top 15% of highest-performing Instagram posts by ER of 2015 (Instagram)
Executed influencer gifting + seeding with in-network micro, macro and celebrity influencers including Asap Rocky, Syd – securing 20+ social media features
Provided social media content coverage for major global events, including Lollapalooza, Pitchfork, London Fashion Week and Paris Fashion Week for Beats by Dre Global Social Channels – featured talent included Joe Jonas, SZA, Dillon Francis

Produced premium, culturally relevant social-first content to drive engagement and increased brand sentiment with Beats by Dre’s social media audiences, reaching 3.7M+ across Instagram, Facebook, Snapchat, and Twitter.